The pallet with boxes or drums is revolved on the rotary conveyor and wrapped with stretch film by the pallet wrapping system. The system wraps loaded pallets tightly without causing any damage. The loads it can handle include light and irregular loads. The pallet wrapping system automatically cuts the wrapping film at the end of the wrapping cycle. The automatic pallet wrapping system has a robust and compact design, with an automatic film-pinch clamp ensuring automatic pallet wrapping cycle re-start.